The main goal of this blog post is to clearly explain the “Step 3” for everyone who wants to know more detailed information (main aim, optimal duration, tools…) about the overall process.
As most of the members of Creative Teams are totally new to many areas and topics of business cases it is important to reserve a time for them to get familiar with them and gain deeper knowledge about them.

The optimal duration is 4 hours of independent work of Creative Teams’ members. For the best impact of the time spent on independent work, it is used the approach known as a Problem Based Learning (PBL). Members of the teams have the framework of a business case, formulated and established business case (with identified problem/s). Then they need to confirm what they already know, what they need to know better and how to learn it. That is how they learn the most of the useful information which are needed.
Step 3 is about an interesting way of learning, isn’t it what we need to do ALL the time about everything?